Creative template for Google Ad Manager Baselayer

Baselayer - Google Ad Manager creative template

The "Baselayer" template is a custom creative solution for Google Ad Manager that allows you to create interactive and engaging ads that drive conversions. This template consists of two banners: a base banner that appears in the targeted ad unit's position, and a second banner that appears as a layer, or popup, over the web page's content when the user interacts with the base banner.

You can customize how the layer appears, choosing to render it as a full-screen banner or with a fixed size. The "Baselayer" template also includes a range of customizable features, such as the "show-layer" label text and style, the background overlay design when the layer is visible, and the closing button.

The "Baselayer" template is a powerful and flexible advertising solution that helps you create interactive and engaging ads that drive conversions. With its customizable features and ability to showcase additional information or content to your audience, the "Baselayer" template is a valuable tool in your marketing strategy.

Supported formats: all image formats, hosted HTML creatives and HTML (JavaScript) code/tags.

This template works with any Google Ad Manager version, including the free version. It can be served via size-defined ad units only.

Screenshots

Main features

  • Supports asynchronous and synchronous GPT tags
  • Upload an image directly or enter URL to self-hosted image or HTML5 banner
  • Responsive layer
  • Show layer on web page load or click or mouse over
  • Hide layer after a specified time or with a close button
  • Hide base banner when a layer is visible
  • select_all Add and customize "Show layer" button
  • Set location for the close button of layer
  • Serve with or without clickthrough URL
  • Easily track clicks for any creative, even for HTML5 banners without clickTAG implemented
  • Customize color and opacity of background overlay when a layer is visible, or hide it at all
  • Track ad impressions with 3rd-party tracking URL

Release notes

  • November 13, 2023
    Version: 1.7.0
    • NEW: Added support for multiple "clickTag" variables and click-tracking links for HTML assets.
    • NEW: Now displays errors in the configuration in the browser developer console tools (in GAM creative preview mode only).
    • UPDATED: Rewritten and optimized the code in TypeScript for improved support and fewer bugs.
    • FIXED: Resolved a click issue on websites with AdSense page-level ads enabled.
    • FIXED: Addressed minor bug fixes.
  • July 29, 2022
    Version: 1.6.0
    • NEW: New option to show the layer in full screen or fit in the browser viewport.
    • FIXED: Minor bug fixes.
  • November 8, 2021
    Version: 1.5.0
    • NEW: Accepts JavaScript callbacks - events: onInit, onLoad, onClose, onLayerOpen, onLayerClose; methods: close, showLayer, hideLayer. [Can be enabled in the customization form only];
    • NEW: Configurations line implemented for more advanced changes in the template;
    • NEW: show layer after a specified amount of seconds after a page load.
  • December 29, 2019
    Version: 1.4.1
    • FIXED: a click URL bug with multiple params (sub-URLs);
    • FIXED: renders correctly when DIV elements have non-default CSS "overflow" property.
  • September 25, 2019
    Version: 1.4.0
    • NEW: Close a layer on overlay click or click on a banner (when click-through URL opens);
    • UPDATED: now third-party tags render inside an iframe tag (some tags weren't called previously, for example, DCM "ins" tags);
    • FIXED: few minor bugs fixed.
  • November 14, 2018
    Version: 1.3.0
    • NEW: use HTML code (3rd party code) as creative.
    • NEW: Add third-party tags to creative (like MOAT tags).
  • July 4, 2017
    Version: 1.2.0
    • New feature: frequency capping for showing layer on page load;
    • Show loading spinner while HTML5 layer loaded.
  • May 25, 2017
    Version: 1.1.0
    • New option - display and customise “Show Layer” button.
  • May 13, 2017
    Version: 1.0.0
    • Initial release

Preview

Check this template functionality and features on the preview page.

View Preview

Pricing

Select Number of Domains (Websites):

One Five All
First Year Price $ 219 $ 659 $ 1,459
Included Templates 1 5 All
Responsiver Template Included done done done
Customization Form done done done
JS Callback Snippets Library (Coming Soon) close done done
Includes New Templates close close done
Support E-mail E-mail Priority e-mail
Add to cart Add this template to the cart. Add to cart Add this to cart and select 4 more templates. Add to cart Add all 20 templates to the cart.
2nd Year & Onward Renewal Price $ 139 $ 399 $ 879

Priority email support means that you will get faster response times compared to regular email support.

Each subdomain is counted as a separate domain (website). The only exception is a domain with "www" and without it; these are counted as a single domain.

Our templates are sold under a perpetual license. This license is issued for a single Google Ad Manager (GAM) account. If you intend to use the templates for another GAM account, you will need to make another purchase.

No, there are no recurring payments, and we do not charge automatically. If you wish to renew your license, you can do so with a discounted price from your current purchase page. This ensures you continue receiving all membership benefits after a year. We will send reminder emails before your membership expires.

You will get access to downloads immediately after your purchase.

Absolutely! You can continue to use downloaded versions of the GAM template indefinitely. Your purchase includes a lifetime usage license.

Yes, you can upgrade the number of domains through your purchase page. If you wish to downgrade or upgrade to the 'All templates' plan, please contact us. Note: Our upgrading options are still in the development process and will be available soon. If you need to upgrade now, reach out to us directly.

If you cannot set up our templates on your GAM account and websites within 14 days of purchase, we will provide a full refund. However, if you do not have access to GAM or if the GPT tags on your websites are not functioning correctly, this policy will not apply. Please contact us with any concerns or doubts about our templates before purchasing.

Yes, we offer a 50% discount for non-profits and educational institutions. Please contact us with proof of your eligibility to avail of this discount.

We accept payments through PayPal and most major credit cards.

Your card security is paramount to us. We process credit card payments using Braintree Payments, a renowned and trustworthy PayPal company. The card information you provide is sent directly to Braintree over encrypted channels, ensuring it doesn't pass through our servers at all.

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