Creative template for Google Ad Manager Interstitial

Interstitial - Google Ad Manager creative template

The "Interstitial" template is a custom creative solution for Google Ad Manager that allows you to create full-screen, attention-grabbing ads that drive conversions. Interstitial ads are ad formats that cover the interface of a website and are visible for a select number of seconds.

In addition to its full-screen design, the "Interstitial" template also includes a range of features that enhance the user experience and make your ad campaign more effective. These features may include the ability to customize the duration of the ad, track the effectiveness of the campaign through various metrics, and incorporate interactive elements such as buttons or forms to encourage user engagement. You may also have the option to customize the appearance of the ad, including the background color, font, and layout, to match the look and feel of your brand.

The "Interstitial" template also offers flexibility in how and when the ad is shown. It can be displayed between pages when a user clicks on an internal website link, or configurable time in seconds after a page load or scrolling position. You can also customize the header of the ad with your logo, colors, and custom closing text.

Overall, the "Interstitial" template is a powerful and effective advertising solution that helps you create immersive, full-screen ads that drive conversions and engage your audience. Its customizable features and targeting options allow you to create ads that are tailored to your specific marketing goals and audience.

It supports all image formats and hosted HTML creatives, as well as HTML (JavaScript) code or tags.

It is compatible with any version of Google Ad Manager, including the free version, and can be served via out-of-page and size-defined ad units.

Screenshots

Main features

  • Supports asynchronous and synchronous GPT tags
  • Upload an image directly or enter HTML code, or enter URL to self-hosted image or HTML5 banner
  • Responsive
  • format_paint Set custom design for header part.
  • timer Set text for auto-closing with remaining seconds and its formatting.
  • featured_video Upload logo for the header part for better UX.
  • Serve with or without clickthrough URL
  • Easily track clicks for any creative, even for HTML5 banners without clickTAG implemented
  • Track ad impressions with 3rd-party tracking URL or 3rd-party tags
  • Supports out-of-page ad-units (impressions counts only when an ad is visible)

Release notes

  • August 12, 2024
    Version: 1.11.0
    • NEW: Displays “AdChoices” icon (if available) to comply with DSA regulation for ad transparency.
    • UPDATED: Rewritten and optimized the code in TypeScript for improved support and fewer bugs.
    • UPDATED: Implemented a new JS callbacks system for enhanced functionality, including the ability to render the ad after a publisher-defined event.
    • UPDATED: Added CSS classes for each ad element for easier management with JS callbacks.
    • UPDATED: Included accessibility labels for images and buttons.
    • FIXED: Addressed minor bug fixes.
  • July 20, 2023
    Version: 1.10.2
    • FIXED: Addressed an issue where responsiveness did not work with CSS transition-enabled elements on a website.
  • July 19, 2023
    Version: 1.10.1
    • UPDATED: The header section will now be hidden when no auto-close text and logo are specified. This enhancement makes it easier to display the ad without the header section and ensures correct ad sizing calculation.
  • July 3, 2022
    Version: 1.10.0
    • NEW: A new sizing method implemented - Full (former method "Full" renamed to the "Cover"). The new method fills all ad's container area with the ad (100% width and height, without keeping the ad's aspect ratio).
  • January 19, 2022
    Version: 1.9.0
    • NEW: new "Header logo style" field to set CSS style for the logo (position in the center, add a shadow, etc.);
    • UPDATED: a header part with CSS z-index property now to prevent it hidden under the banner.
  • December 7, 2021
    Version: 1.8.1
    • NEW: New option for the "Background Closeable" field - "With Click URL". This option opens a click-through URL when a user clicks on the background.
    • FIXED: Minor bug-fixes.
  • October 28, 2021
    Version: 1.8.0
    • NEW: Accepts JavaScript callbacks - events: onInit, onLoad, onClose; methods: close. [Can be enabled in the customization form only];
    • NEW: Configurations line implemented for more advanced changes in the template;
    • UPDATED: Feature "Between pages" updated.
  • October 1, 2020
    Version: 1.7.1
    • UPDATED: Active view measurement support.
  • September 28, 2020
    Version: 1.7.0
    • NEW: Active view measurement support.
  • September 3, 2020
    Version: 1.6.0
    • NEW: Set the scrolling position relative to a website height (for instance, show an ad when a user has scrolled down up to 80% of the height of a website).
  • August 28, 2020
    Version: 1.5.1
    • FIXED: Minor bug-fixes (the ad were positioned below a viewport in some cases).
  • August 27, 2020
    Version: 1.5.0
    • NEW: show an ad after a specified time in seconds after a page-load.
  • March 2, 2020
    Version: 1.4.2
    • FIXED: A swipe event detection fixed for the "Between pages" feature (prevent clicks on swipe events).
  • February 25, 2020
    Version: 1.4.1
    • FIXED: "Between pages" feature didn't work correctly on mobile devices in some cases.
  • January 12, 2020
    Version: 1.4.0
    • NEW: Show Interstitial ads between pages - an ad appears when a user navigates to another page. Works with HTML "a" tags only. Use with out-of-page ad-units for the best results.
  • December 29, 2019
    Version: 1.3.1
    • FIXED: a click URL bug with multiple params (sub-URLs);
    • FIXED: renders correctly when DIV elements have non-default CSS "overflow" property.
  • June 20, 2019
    Version: 1.3.0
    • NEW: A creative for portrait orientation (view). If specified, a current creative appears in landscape orientation. Otherwise, the template works as before this update.
    • FIXED: A closing button on the layer appeared wrongly positioned in some cases.
  • June 8, 2019
    Version: 1.2.0
    • NEW: A new option to show a closing button on the layer. Is hidden by default. Other creative closing options remain unchanged.
    • UPDATED: third-party tags render inside the iframe tag now (previously some tags hadn't called, for example, DCM "ins" tags).
  • April 8, 2019
    Version: 1.1.1
    • FIXED: Prevents an empty space created by ad-unit iframe.
  • December 13, 2018
    Version: 1.1.0
    • NEW: Set a link and target for a logo.
  • November 22, 2018
    Version: 1.0.0
    • Initial release

Preview

Check this template functionality and features on the preview page.

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Pricing

Select Number of Domains (Websites):

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First Year Price $ 219 $ 659 $ 1,459
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2nd Year & Onward Renewal Price $ 139 $ 399 $ 879

Priority email support means that you will get faster response times compared to regular email support.

Each subdomain is counted as a separate domain (website). The only exception is a domain with "www" and without it; these are counted as a single domain.

Our templates are sold under a perpetual license. This license is issued for a single Google Ad Manager (GAM) account. If you intend to use the templates for another GAM account, you will need to make another purchase.

No, there are no recurring payments, and we do not charge automatically. If you wish to renew your license, you can do so with a discounted price from your current purchase page. This ensures you continue receiving all membership benefits after a year. We will send reminder emails before your membership expires.

You will get access to downloads immediately after your purchase.

Absolutely! You can continue to use downloaded versions of the GAM template indefinitely. Your purchase includes a lifetime usage license.

Yes, you can upgrade the number of domains through your purchase page. If you wish to downgrade or upgrade to the 'All templates' plan, please contact us. Note: Our upgrading options are still in the development process and will be available soon. If you need to upgrade now, reach out to us directly.

If you cannot set up our templates on your GAM account and websites within 14 days of purchase, we will provide a full refund. However, if you do not have access to GAM or if the GPT tags on your websites are not functioning correctly, this policy will not apply. Please contact us with any concerns or doubts about our templates before purchasing.

Yes, we offer a 50% discount for non-profits and educational institutions. Please contact us with proof of your eligibility to avail of this discount.

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